NEW We Proudly Serve Starbucks® Self-Serve Espresso Program

Join the Program

*If you're not a current We Proudly Serve Starbucks® Coffee customer, extra forms may be required for approval.

Offer café-quality espresso beverages ​

Bring the NEW We Proudly Serve Starbucks® Self-Serve Espresso Program to your location and allow anyone to make barista-level beverages in minutes. Utilizing the award-winning LUA Coffee Machine, the program is an easy way to offer a premium beverage experience.

New formula, premium results ​​

Use Starbucks® Powder Dairy Beverage Mix and unlock a range of café-quality espresso beverages. Simple and convenient to implement, it delivers the barista-level flavor that everyone will love.

Get everything you need in one kit​

New to the We Proudly Serve Starbucks® Self Serve Espresso Program? Order a free LUA Transition Kit and get all the materials you need to get started in one convenient box. Take the next step today.

See what’s in the kit

Order a transition kit

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Bring the Self-Serve Espresso Program
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Fill out the form to get started today.
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Explore features​

The LUA offers a variety of benefits:

Café Quality ​

Create barista-level espresso drinks every time.

Iced Options​

Serve popular chilled espresso beverages.

User-Friendly

18.5-inch touchscreen makes ordering simple and intuitive.

Easy to Maintain

Modular parts make cleanup quick and efficient for your staff.